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What is Web Design?

by Jeff Carver on October 20, 2020.

Many business people I engage with for their business website want to focus mainly on design. To clarify, when they say “design” they mean how the website looks and feels. This is not really including UI/UX discussions which to me is also design. However, a lot of businesses I meet are getting better at asking...

The 3 Tips to Avoid Website Crippling WordPress Plugins

by Kevin Dees on October 13, 2020.

WordPress plugins can cripple or aid your success. To avoid crippling your website you need to know how to evaluate a plugin and tell if it can help you. At Business Website Leader we have a team of WordPress Plugin developers who know what you need to be looking for before clicking “Install Plugin”. How...

How to Make Your Website Fast

by Kevin Dees on October 6, 2020.

A bad Google website speed score has a large and negative effect on a business. Websites that take 2 – 3 seconds to load have reduced conversion rates and can lose as much as 40% of their customers. With page speed being so critical for success we decided to research the average local agency website...

The Speed of Delivery

by Jeff Carver on September 29, 2020.

As I went through the years working on web-related products, I noticed an off-putting trend that had to be changed. I observed that web projects took FOREVER to complete and usually were pretty off from the intended scope of work desired when completion finally arrived. Which, also means the budget and the timeline were shattered...

Traffic Is Not Your Problem

by Kevin Dees on September 22, 2020.

Driving traffic shouldn’t be your website’s first priority. When you focus on getting traffic before optimizing your website’s conversion rate you can easily end up wasting your time and money.  A conversion (converting) is simply turning non-paying customers into paying ones. It is critical that you make sure your website traffic converts. Only when you...

Fully Managed or Self Managed Business Website.

by Jeff Carver on September 15, 2020.

Who handles everything for your business website? When it comes to how you want to manage your business website, I see two paths you can take. Both are good paths, it merely depends on how you want to operate your website. For both approaches, you as the business owner or decision-maker for the business website...

Pick And Find The Right Website Images

by Kevin Dees on September 8, 2020.

An image is worth getting right because it will improve your website’s conversion rate. But, how do you know what the “right” image is and where to find it? Let’s start with where to find images.

A Process Gets You a Better Business Website.

by Jeff Carver on September 1, 2020.

When you are searching for a new website you tend to browse web agency websites for their online portfolios of work. While there is a value in reviewing their work, how much time do you spend inquiring about their website process?

Why Business Websites Need SSL

by Kevin Dees on July 1, 2020.

To win online you need to stay on top of the web and your website. This is why you need TLS/SSL for your website. When your site uses TLS/SSL you get a boost in all three of these areas: Your site’s findability on Google. Your site’s security. Your site’s loading speed. What is TLS/SSL SSL, or...