Two Website Design Approaches to Avoid

The Exhaustive Approach

Web Agencies

These agencies approach your web project as an all-encompassing project. They discuss every single feature, plan any possible content, follow in-depth design strategies, and talk about driving traffic to your website before it’s even built. All of this takes many months to complete.

The DIY Approach

Cheap Website Platforms

Do you really want to waste months of valuable time learning how to get a professional business website up and running by yourself? Then, once you figure out how to build your site, are you prepared to launch and maintain it in a way that enhances your brand and drives leads to your business?

The Optimal Option

The Business Website Leader Approach

Every element of website design is important, but only at the right time. By working with the experienced professionals at The Business Website Leader, you can identify the essential aspects of your site and implement them first. Once you’ve established a baseline for winning online, we will help you introduce the additional elements you need to start getting leads from your website—all in a matter of weeks, not months.

The Business Website Leader Approach

We deliver the results you want at the speed you deserve.

ONE

Set Your Foundation

Establish your website's foundation and framework before adding extra features and functionality to your platform. If the foundation isn’t right, adding bells and whistles will only make your web project more cumbersome and difficult to launch.

TWO

Refine Your Message

A well-designed site is essential, but if your messaging isn’t clear, your customers won’t know whether they can count on you to deliver the product or service they want. The right message on a simple, modern design is far more effective than vague messaging with a stunning design.

THREE

Prioritize Your Pages

Rather than trying to get 50 website pages perfect before your site goes live, focus on getting your two primary pages. This narrow focus will help clarify your main message, which will, in turn, increase your conversions. Then, you can drop-in your other pages and refine them in phases.

FOUR

Get Your Conversions

Website traffic is great. However, if prospects reach your site and leave without converting to leads, all that traffic is pointless. Start by making sure the visitors who come to your website convert. Once you have that process locked in, you can focus on driving more traffic because you know it will pay off.